The COVID pandemic has highlighted significant inequalities within and between communities across the UK and beyond. This talk will shed light on the value of developing ‘creative health’ partnerships which harness the collective power of arts, nature and creativity, in collaboration with health, social care and third sector services, through social prescribing and the deployment of community assets (such as museums, libraries and parks) to support health equity. This ethos is captured in UCL’s new MASc in Creative Health which seeks to create a new generation of socially engaged scholars and practitioners to meet the needs of a changing health, social care and voluntary third sector, where personalised care, social prescribing, health equity and the patient experience are mainstreamed into public health.